45: WHY you should think about creating a podcast in business | ONE YEAR OF PODCASTING!

If you’ve been thinking of launching a podcast, listen to this episode. If you love listening to my podcast, listen to this behind the scenes episode. 

It took me 7 years to launch my first podcast episode. And I intentionally set the date of launching it on 21.09.21 for the spring equinox [a year ago], under a full moon in Pisces [to trust my intuitive wisdom].

Before this I was holding myself back by thinking it is too late to start now (so many podcasts already), no one would listen with my French accent in English, that I didn’t know how to record, edit or which platform to choose to host my podcast… etc! 

There came a time where I acknowledged the excuses and went through the step by step of setting up a podcast. I just made it happen. 

As I publish THIS episode, I realised that in less than 12 months, I ranked #23 for the  Entrepreneurs category in Australia on Apple podcasts.

You will never be ready, so JUST START TAKING IMPERFECT ACTIONS NOW! YES I see you procrastinating, I hear you, I feel you! With deep compassion and love, I summon you to start NOW!

P.s We have a GIVEAWAY for the 1st birthday of the podcast - Subscribe, Rate, Review THEN send me DM on IG with your review and share on IG story tagging me your favourite episode to win a spot in my next round of Ayurveda in Business [worth USD 1,111]. 

If you LOVED the episode, make sure you share this on your Instagram stories and tag me @essential.shift. 


KEY EPISODE TAKEAWAYS 

  • Why starting a podcast is a powerful branding exercise

  • The excuses that are holding you back from starting a podcast 

  • How to focus on being intentional when starting a podcast

  • Why is it important to structure your podcast content around your Ideal Customer Avatar


SHOW RESOURCES 

JOIN my FREE 3-day Challenge “Be more, Do less” - HERE 

FREE Business with Flow Webinar - HERE 

JOIN Ayurveda in Business - HERE 

FOLLOW me on INSTAGRAM to share your favourite episode - HERE

CHECK out DIY Content Marketing Club to start a podcast - HERE

FREE tools and guides to support your journey - HERE 

Join the FREE FACEBOOK COMMUNITY - HERE

Find out more about how to WORK WITH ME - HERE


If you like this episode, don't forget to share it to your Instagram stories and tag me @essential.shift.  


Bless it be. 


With love, Laetitia! 

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46: Find your stand out style in business with Kamri Hill

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44: START treating your business like a business NOT a hobby